Colours, fonts and voice, written down once for your agent.
The brand kit holds your logos, colours, fonts, voice, phrases, imagery and rules. Your agent reads it, and can only propose changes.
What it shows
- 01
Logos
Your logo files, kept in a brand library your agent can fetch from.
- 02
Colours with contrast
Each colour's role and its contrast ratio, so text stays readable.
- 03
Fonts
Heading and body fonts, with their weights.
- 04
Voice and phrases
How you sound, plus the words to use and the words to avoid.
- 05
Imagery and rules
The kind of images you use, and the rules every page follows.
- 06
Version history
Every accepted change makes a new version you can look back on.
What your agent can do
Your agent works with Brand kit through tools like these. Some only read. Others may change something or spend credits.
get_Readsbrand_ profile Reads the accepted brand: identity, words, colours, type and rules, with its version.
propose_May change or spendbrand_ patch Files a change to the brand for a person to accept or discard. It changes nothing itself.
list_Readsbrand_ assets Lists the logos, images, fonts and documents in the brand library.
authorize_Readsbrand_ asset Gets a short-lived link to one exact brand file.
get_Readscompliance_ profile Reads banned words and claims, and can check a draft against them.
propose_May change or spendcontext_ change Files a change to the site's business context for a person to accept. It changes nothing itself.
How it works
- 1
Fill in the kit yourself, or read your live site to suggest colours from its CSS.
- 2
Accept the suggestions you want. What you accept becomes the next version.
- 3
Your agent reads the kit before it writes a brief, a draft or a page.
- 4
Your agent can propose a change. A person accepts or discards it on the Brand page.
Limits and credits
Know the edges before you rely on it. Credits pay for outside data and heavy work, and saved data never costs any.
Limits
- Sitearc writes no brand copy. Your own agent does the writing.
- Reading the live site renders one page. That counts as one page render.
- An agent's proposal is refused if the kit changed since the agent read it.
Credits
Page render Free on Free, up to 500 a month | 2 credits |
|---|
One credit is $0.001. Pro includes 100,000 a month, and Free includes none. See pricing
Connect your first site free.
Add every site you run, at no cost. Your agent can start the same day.