| What you pay | $99 a month for the owner, plus $12 per teammate. | A fee the agency quotes for its time. | One subscription per tool, priced per seat, project or site. See each vendor's pricing page.1234 |
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| Sites covered | Unlimited, on every plan. | The sites in the contract. | Set by each tool's plan. Feedback tools count projects; SEO suites count websites.13 |
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| Who does the work | Your own agent, with your team reviewing what ships. | The agency's people. | You, moving between tools. |
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| Agent access | One MCP connection, 130 tools. | Depends on the agency. | Some tools offer their own MCP on some plans, such as BugHerd and Semrush. One connection each.23 |
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| Client feedback | Review links. Guests comment free, with no seat. | Through the agency. | A separate feedback tool. Marker.io and BugHerd let clients report without a paid seat.12 |
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| Paid research | 100,000 credits a month included. Packs from $50. | Depends on the agency. | A separate SEO suite subscription, such as Semrush or Ahrefs.34 |
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| Terms | Monthly. Cancel any time. No refunds. Free is the trial. | The agency's contract. | Each tool's own terms, from free trials to money-back guarantees.12 |
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